Food scientist & chef Cindy Luken created Luk Beautifood (pronounced Luke) in 2012 to celebrate and elevate every woman's innate natural beauty and empower her to cultivate her self-worth. Their synthetic free wearable cosmetics create an effortless healthy glow so every woman can look and feel nourished and alive without compromising her health or our planet.
Backed by science, Luk Beautifood harnesses the transformational power of nutrient active foods and botanicals. The foods you eat are naturally rich in vitamins, antioxidants, anti- inflammatories and fats, they use these healthy, nutritious ingredients in their lipsticks, treatments and makeup to replace the synthetic fats, oils, waxes, colourants, fragrances, preservatives and texture modifying agents used by conventional makeup brands that are known to cause skin sensitivities, are endocrine disruptors or are linked to cancer.
Luk are proudly Australian, award-winning indie beauty with a simple promise. "Given we can 'eat' at least 400 lipsticks in a lifetime, shouldn't what we apply to our lips and skin be as nutritious and delicious as the food we eat?" We love their Lip Nourish with botanicals including fruit extracts, herbs, seeds, spices and cold-pressed organic citrus oils that hydrate and improves the health of your lips with each application.
Clean, conscious and credible, Luk Beautifood meets the highest global standards for safety, efficacy and sustainability and align their definition to UN Sustainable Development Goals (SDGs) to ensure all their packaging is sourced from renewables or can be recycled.